Feo Tchoug

I am a professional swimmer turned chef, turned digital product designer with a love for technology. On a mission to empower humans, create memorable experiences and put smiles on people's faces. Based in Toronto.

Recent projects

Farmin - a case study on how we can bring freshly harvested local farm products directly to consumers in Toronto by virtue of a digital design intervention.

Figo - a design sprint done in partnership with RBC bank to create a native app and marketing website that can ease the process of investing for millennials.

Esca - a food waste management system designed to help you use the items in your fridge and pantry before the expiry date.

After retiring from a career as a professional swimmer and not knowing what to do with myself I decided to take some time to enjoy life and travel the world. During that time I learned how to cook so that I could work through my travels. Seven years later I found myself on another fork in the road and decided to cross the Rubicon by completing a User Experience Design course at BrainStation in Toronto. I like to think that there are many similarities between being a cook and a designer. Sometimes the products that UX designers and cooks create seem under-appreciated. When the end result is seamlessly functional or absolutely delicious, people often don’t notice because they already expect for the product to work nicely, or for the food to be tasty. But when we see people delighted by our product and using them with smiles on their faces, it is one of the most rewarding feelings in the world.

Have any questions?

feo.tchoug@gmail.com